Performance Marketing Specialist & AI Builder

I help B2B, SaaS, FMCG, and e-commerce brands grow through data-driven SEO, paid media, and AI-powered automation — with a clear focus on traffic, conversions, and measurable ROI.

SEO & Technical SEO
Google & Meta Ads
AI Agents
B2B Marketing
Saddam Adil — Senior Digital Marketing Executive
Based in
Ahmedabad Berlin
6+ yrs
Performance marketing

I'm a Senior Digital Marketing Executive with 6+ years of hands-on experience across B2B industrial, FMCG, SaaS, and e-commerce markets. I combine technical SEO, performance media, and AI automation to build campaigns that move the numbers that matter — qualified traffic, leads, and revenue. Currently based in India and actively relocating to Germany (A1 Deutsch, A2 in progress).

120%
Organic traffic growth
50+
Page-1 commercial keywords
25–35%
Lower acquisition cost
100K+
Meta Ad impressions
Saddam Adil — Senior Digital Marketing Executive

Marketing that ships results — plus the tools to build it

I work as a Senior Digital Marketing Executive at Crest Speciality Resins in Ahmedabad, where I lead digital strategy for global B2B chemical and industrial brands. Beyond the day job, I design and ship AI agents that automate the repetitive parts of marketing — job research, SEO auditing, content generation, lead qualification.

I'm relocating to Germany between June–October 2026 and currently learning Deutsch (A1 certified, A2 in progress). Open to full-time Performance Marketing or Growth roles — in-house or agency — across Berlin, remote, or hybrid.

Technical & Multilingual SEO

Crawl audits, Core Web Vitals, on-page, multilingual hreflang implementations.

Paid Media Across Platforms

Google Ads (Search, Display, PMax), Meta Ads, LinkedIn — built for ROI not impressions.

AI Agents & Automation

Flask-based agents using the Anthropic Claude API for SEO audits, job research, and content workflows.

Skills & Stack

The tools and disciplines I use to move the needle on traffic, conversions, and cost.

SEO

  • Technical & On-Page SEO
  • Multilingual SEO (hreflang)
  • Core Web Vitals
  • Link-building & Outreach
  • Content Strategy

Paid Media

  • Google Ads (Search, Display, PMax)
  • Meta Ads (FB & Instagram)
  • LinkedIn Ads
  • Bid Strategy & CRO
  • A/B Testing

Analytics

  • GA4 & Google Tag Manager
  • Looker Studio Dashboards
  • SEMrush, Ahrefs, Screaming Frog
  • HubSpot, Hotjar
  • Funnel & Cohort Analysis

AI & Dev

  • Anthropic Claude API
  • Flask / Python / APScheduler
  • PHP, HTML, CSS, JavaScript
  • VPS Deployment (Hostinger)
  • Git / GitHub workflows

AI Agents & Automation Bots

Production-grade bots I've built and deployed to automate marketing research, SEO audits, and B2B lead generation. Live tools, open-source code, and ready to use today.

AI Job Hunter · Live Bot

JobHunt Bot

End-to-end AI Job Hunter that scans job boards, generates tailored cover letters, finds HR contacts, and drafts ready-to-send application emails. Live at jobhuntbot.saddamadil.in.

Flask Claude API Agent Pipeline
SEO Audit · Live Bot

RankBot

An AI-powered SEO audit agent that crawls any URL, analyzes on-page signals, metadata, content gaps, and Core Web Vitals, then outputs a prioritized action list. Live at rankbot.saddamadil.in.

Gemini API SEO Engine Python
B2B Leads · AI Agent

B2B Leads Hunt

A B2B lead-generation agent that researches target accounts, finds decision-maker contacts, enriches with verified email + LinkedIn data, and outputs an outreach-ready list.

Python Claude API Lead Enrichment
Intelligence · Multi-API

TDS Intelligence Platform

A static-first research platform that calls the Anthropic Claude and Perplexity APIs from the browser for India-focused business intelligence. Live at indienkraft.de.

HTML/JS Claude API Perplexity
GMB Chatbot

GMB Chat Bot

A Google My Business-focused chatbot that automates customer queries and lead capture for local businesses, reducing response time for inbound requests.

Python Chatbot GMB API
Python Automation

Python Job Search

A Python scraper and aggregator that queries multiple job portals, normalizes results, and outputs structured listings for downstream filtering and application.

Python BeautifulSoup Scraping
View All on GitHub

Professional Experience

Nov 2022 — Present · Ahmedabad, India
Senior Digital Marketing Executive
Crest Speciality Resins Pvt. Ltd.

Lead digital marketing strategy for global B2B industrial websites across chemicals & composites.

  • Improved organic traffic by 20% YoY through technical SEO and content overhauls
  • Ranked 50+ industry-specific commercial keywords
  • Executed multilingual SEO campaigns across target regions
  • Managed Meta Ads budgets with 100,000+ campaign impressions and optimized CPA
  • Developed technical whitepapers in collaboration with R&D teams
Sep 2021 — Aug 2022 · Mumbai, India
Digital Marketing Executive
OCDS Agency

Managed 6 client accounts simultaneously across B2B and e-commerce verticals.

  • Increased lead generation by 35% across client portfolio
  • Reduced Google Ads CPC by 18% and improved CTR by 22%
  • Conducted full technical SEO audits and improved organic traffic by 35%
  • Maintained high client retention across the 12-month tenure
Jul 2019 — Oct 2021 · Bhadohi, India
Digital Marketing Executive
Mat The Basics — M A Trading Inc

Ran SEO & PPC campaigns for US and Indian markets in the home & lifestyle e-commerce category.

  • Improved rankings for 150+ keywords across US and Indian SERPs
  • Reduced customer acquisition cost by 25%
  • Increased affiliate revenue by 35% through partner activation

Education

BSc (Hons) Physics — Aligarh Muslim University (2015)

Diploma in Digital Marketing

Diploma in Data Science (in progress)

Languages

Hindi (Native) English (Prof.) Urdu (Prof.) German (A1) Arabic (Basic)

Certifications

IAB Digital Marketing & Media Foundations

LinkedIn Advertising Fundamentals

Advanced Diploma in Computer Application

Selected Work & Project Briefs

18 downloadable case studies covering marketing campaigns, web & app builds, and technology automation projects delivered for clients across India, the UAE, and Europe.

Marketing & SEO

PPC Campaign — SaaS Company

Google Ads campaign for a B2B SaaS, restructured account architecture and bidding to improve qualified-lead volume while keeping CPA under target.

Marketing & SEO

SEO Campaign — Fashion Retailer

Technical SEO + content strategy for a fashion e-commerce brand. Collection-page optimization, schema deployment, and a category-led content calendar.

Marketing & SEO

Social Media — Healthcare Provider

Organic + paid social strategy for a multi-clinic healthcare provider. Patient education content, community management, and lead-form ads.

Web & App Development

Corporate Website — Engineering Firm

B2B corporate site rebuild for a heavy-engineering firm. Service-led architecture, capability case studies, and qualified-enquiry capture.

Web & App Development

Healthcare Provider Website

Multi-location healthcare website with appointment booking, doctor profiles, and structured data for local SEO across each clinic.

Web & App Development

Online Store — Fashion Retailer

Shopify storefront launch for a fashion retailer. Theme customization, payment integrations, abandoned-cart flows, and Meta Pixel setup.

Web & App Development

Shopping App — Fashion Retailer

Native mobile shopping app companion for the same retailer. Wishlist, push notifications, and seamless web → app cart sync.

Web & App Development

Patient Management App — Healthcare

Internal app for clinic staff to manage patient intake, appointments, and follow-ups. Role-based access, visit notes, and audit trail.

Web & App Development

Field Service App — Logistics Company

Mobile field-service application for delivery and inspection workflows. Offline-first sync, geo-tagged reporting, and supervisor dashboard.

Tech & Automation

AI-Powered Customer Support

LLM-based support assistant trained on product docs and ticket history. Reduced first-response time and deflected routine tier-1 queries.

Tech & Automation

CI/CD Pipeline Implementation

End-to-end continuous integration and delivery pipeline. Test gates, staged deploys, and automated rollback for a multi-service backend.

Tech & Automation

Cloud Migration — Manufacturing

Lift-and-shift cloud migration for a manufacturing client. Workload assessment, replatforming, and post-migration cost optimization.

Tech & Automation

Computer Vision Quality Control

CV pipeline for production-line defect detection. Trained on labeled samples, deployed at the edge, integrated with the manufacturing MES.

Tech & Automation

Custom CRM — Investment Firm

Bespoke CRM tailored to investment-firm workflows. Deal pipeline, document vault, compliance trail, and broker-portal integration.

Tech & Automation

Custom Logistics Management System

Operations platform for a logistics company. Shipment tracking, hub-to-hub routing, driver assignment, and live SLA monitoring.

Tech & Automation

ERP — Auto-Parts Manufacturer

ERP rollout covering inventory, production planning, procurement, and finance modules. Phased deployment with parallel-run validation.

Tech & Automation

Infrastructure-as-Code Transformation

IaC adoption using Terraform. Codified infrastructure across environments, policy-as-code guardrails, and a shared module library.

Tech & Automation

Predictive Maintenance System

IoT + ML system that flags equipment failure before it happens. Sensor ingest, anomaly detection, and a maintenance work-order trigger.

Need a case study most relevant to your industry? Tell me what you're working on.

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Latest from the Blog

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Got a growth problem? Let's solve it.

Available for Performance Marketing roles in Germany (Jun–Oct 2026 relocation) and freelance SEO / AI agent projects worldwide.

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